An example fundraising letter

To understand the purpose of this letter, first read Cammy Lockwood's article, How to Fundraise for Your Adoption. 

Dear Friends,

We would like to introduce you to a very special little person.

This is our child. 

We do not know him/her yet. We are adopting from _____. What we do know is this: 

He/she has never known the warm and loving embrace of a mother, or the joy of a piggy-back ride from a father. He/she doesn’t know what it feels like to be tucked in and kissed goodnight, warm and safe in a caring home. He/she has yet to receive full medical attention, proper, nutritious food, a childhood that allows him/her to be a child and an environment where he/she can thrive and flourish and reach his/her full potential. He/she needs a loving family the most. 

You can help provide this for him/her.

We cannot wait to bring him/her home, to hold him/her in our arms, and always provide a hand for him/her to hold as he/she grows. No words can capture the true joy and excitement we feel as we anticipate the blessing of his/her presence in our home.

We would like to invite you to be a part of our adoption by giving financially. When you give financially, you become emotional invested. We have two fundraising goals, the first is to create a community of friends, family and neighbours, locally and globally, who are ready and excited to welcome our child into their lives as our son/daughter. Our other goal is $________ to bring them home.

Can we count on you to stand behind us as we move forward with this adoption? 

You can give him/her a family.

This is not theoretical. This is not a faceless charity. This is [your names]. You know us; this is our family.

We trust that God will provide the funds needed to complete this adoption. One way may be through people like you. With that in mind, we ask that you ask God if He would like you to give and be part of our team. 

Please pray with faith that God would move mountains to bring our son/daughter home.

Take a moment to visit our blog; you can make a donation right now. [In this paragraph describe what action people need to take to give. Make it as quick and easy as possible.]

Please contact us if you have any questions, need alternative methods of contribution, or would just like to chat. We would absolutely love to hear from each and every one of you!

Thank you for taking the time to let us share our journey with you.

Sincerely,

[Your names]

[Your contact details]

“I tell you the truth, whatever you did for one of the least of these brothers of mine, you did for Me.” – Matthew 25:40

Cammy Lockwood is a professional fundraiser. She and her husband are pursuing God’s plan for adoption for their family.